MEDICINE IS CHANGING–DRASTICALLY
The Power of Context
PART 3 of 4 articles
As Malcolm Gladwell states in his book “The Tipping Point”:
“Epidemics are sensitive to the conditions and circumstances of the times and places in which they occur“.
What is it that changes everything…something about our circumstances or awareness that moves an idea, service or product into the forefront and into Mainstream acceptance? Malcolm Gladwell’s book, “The Tipping Point” is all about that, and we’ve been exploring his 3 main ideas. This month’s article is all about the CONTEXT that creates acceptance and breakthrough to success.
Power of Context #1:
The context was […]